by Michael Harper | Dec 15, 2020 | Professional Overview
The dreams and aspirations of becoming the next national brand and industry giant are one that many strive for. Before setting out to achieve those goals it’s important that the focus is narrowed down to a particular business niche. This is the area of expertise...
by Michael Harper | Nov 17, 2020 | Professional Overview
If you have lost your job as a result of the recent lockdowns, you’re not alone. Even so, you may be wondering how to deal with employment gaps in your resume. While a potential employer may ask about these gaps, this isn’t something you should spend much...
by Michael Harper | Oct 6, 2020 | Professional Overview
We are all living in a parallel universe in which the perception of intelligence trumps intelligence itself. While this might sound like bad news for those that specialize in higher education and remaining ahead of the learning curve, participating in the deception of...
by Michael Harper | Sep 11, 2020 | Professional Overview
Direct mail is affordable, puts your advertising in a potential client’s hand, and it is a campaign you can learn to put together yourself. It’s also considered an old school marketing tactic that, for a while, had seemed to be played out. Too much direct mail in too...
by Michael Harper | Sep 2, 2020 | Professional Overview, Uncategorized
As COVID-19 continues to wreak havoc around the world, businesses remain shut down and those that are open are encouraged to have their staff work from home. This new norm of remote workforces has created many benefits including lower carbon footprint, improved...