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Building a National Brand

Building a National Brand

The dreams and aspirations of becoming the next national brand and industry giant are one that many strive for. Before setting out to achieve those goals it’s important that the focus is narrowed down to a particular business niche. This is the area of expertise...
Handling an Employment Gap

Handling an Employment Gap

If you have lost your job as a result of the recent lockdowns, you’re not alone. Even so, you may be wondering how to deal with employment gaps in your resume. While a potential employer may ask about these gaps, this isn’t something you should spend much...
Tricks to Look Smarter Than You Are

Tricks to Look Smarter Than You Are

We are all living in a parallel universe in which the perception of intelligence trumps intelligence itself. While this might sound like bad news for those that specialize in higher education and remaining ahead of the learning curve, participating in the deception of...